SeoBlackhat.co.uk

The directory list has been updated and posted in the back office. And here is a comprehensive list of all the directories that had their PageRank change in this update.

Dropped in PageRank

A Web Directory (-1) 0/10
All Web Directory (-1) 3/10
Art Weblinks (-1) 2/10
Clasione (-1) 3/10
Cluboo http (-1) 2/10
Cream Directory (-1) 0/10
Demotte Directory (-1) 1/10
Directory Buddy (-1) 1/10
Directory List (-2) 0/10
Go Guides (-1) 5/10
Gooony (-2) 0/10
iBrain (-2) 0/10
King Bloom (-3) 0/10
Links Match (-1) 3/10
Most Popular Sites (-1) 3/10
Objects Directory (-1) 3/10
Open Here (-4) 0/10
Seek On (-1) 4/10
Seek Pick (-1) 0/10
Shoula (-1) 2/10
Site Folders (-1) 1/10
Starting Point (-1) 4/10
Sun Steam (-1) 3/10

Increased in PageRank

A1 Directory Search (+1) 3/10
AbiLogic (+1) 4/10
ABiz Directory (+2) 2/10
Absolute Directory (+1) 5/10
A Direct 2 Z (+2) 6/10
Around the Web (+2) 2/10
Business Directory (+1) 1/10
Click 4 Choice (+1) 5/10
Clickey (+1) 6/10
Cyborg Info (+1) 4/10
Velnet Search (+1) 3/10
Directory One (+1) 4/10
Directory Storm (+1) 4/10
Euro Find (+1) 3/10
Fast Paths (+1) 1/10
Gokodo (+2) 2/10
Goongee (+1) 5/10
Info Web World (+1) 3/10
King of the Web (+1) 3/10
KwikGoblin (+2) 2/10
Link Now (+1) 4/10
Little Directory (+1) 3/10
Managed Names (+2) 4/10
Network Room (+2) 2/10
Nintra (+1) 3/10
One Way Link (+1) 4/10
Portal Boost (+2) 4/10
Red Reach (+1) 2/10
Search Ave (+2) 2/10
Seek On (+1) 5/10
Seekzap (+1) 4/10
Sezza (+1) 5/10
Smart Links (+3) 4/10
Spheri (+2) 6/10
Sporge (+1) 5/10
Way 2 Find (+1) 4/10
Web 10 (+3) 3/10

Over the last week or so there has been a TON of press about the new Google algorithm change with brands – even some going as far as to saying it is bigger than Update Florida. I wouldnt go that far, because that update literally killed many markets. This one, not so much. But lets break this down as I have had a week to really hammer on it in my testing lab.

So what changed?!?!

Report: Google has flushed their index and rebuilt it again based on brand strength. Last fall Eric Schmidt, CEO of Google, was quoted as saying Brands are the solution, not the problem and now brands are shooting to the top of the SERPs.

Reaction: Everyone who is not a brand is freaking out that SEO is now dead again.

What You Should Do Right Now: Sit back, take a deep breath, and know this: the sky isnt falling. And Im going to show you why you dont need to panic. SEO is far from dead.

Lets start out by defining a brand.

Definition of Brand: A company that is well known in certain markets. Examples:

Running Shoes: Nike
Photocopies: Xerox
Tissue: Kleenex
Jeans: Levis
Bandage: Band-Aid
Coffee: Starbucks

The sheer power of brand awareness is when the actual competitors product is called by the name of the branded company. For example, you dont ask for a tissue if you are going to sneeze, you ask for a Kleenex. If you get cut, you dont say, Do you have an adhesive bandage? No. You ask for a Band-Aid. And if youre old enough, making a photocopy was referred to as Making a Xerox copy.

With that out of the way, we can agree that branding is important and nothing will change that. Lets now look at the actual algorithm change. Well use RankPulse to track these changes as it has been the choice tool in all the Blog posts online.

First things first – lets define the Supplemental Index. The best way is to take it straight from Google

A supplemental result is just like a regular web result, except that its pulled from our supplemental index. Were able to place fewer restraints on sites that we crawl for this supplemental index than we do on sites that are crawled for our main index. For example, the number of parameters in a URL might exclude a site from being crawled for inclusion in our main index; however, it could still be crawled and added to our supplemental index.

If youre a webmaster, please note that the index in which a site is included is completely automated; theres no way to select or change the index in which a site appears. Please also be assured that the index in which a site is included doesnt affect its PageRank. For tips on maintaining a crawler-friendly site, please visit our webmaster guidelines.

Reference: Googles Webmaster Help Center

Finally I have got my finger out of my arse, and installed the cookie stuffing script

I have had alot of people asking about Forums and VIP service So once again here we go. I have alot to add and to update.

The VIP service will get access to tools not seen in the SEO Community, and alot of quality Info ect..

People wanting to Buy VIP status can go here: BUY VIP or Just click the bottom banner on the blog. Payments can be made through paypal, wire, cheque and Credit Cards via Plimus.

Previous Followers & Members Contact me for Discounts

Also the Cookie Stuffing Script is Complete, which can enable forum stuffing , Image stuffing, SWF Stuffing & Fake the referrer , plus live statistics all with front end and backend login. Possible the best Cookie Stuffing script made to date.

In the past I’ve talked a little about some of the offline advertising opportunities we use frequently and today I want to go into a little more detail about placemat advertising.

Placemat advertising is dirt cheap, often times you can get your ad in multiple restaurants in a targeted region for under $300.

Depending on the service you use and package you buy, your ad can be seen by 5000-30000 people on average with every campaign.

Some of the benefits besides it’s affordable cost are

• In many cases, the advertising service will design your ad for you at no extra cost.
• Your ad is seen by a prospective customer for an average time of 30 minutes per session.
• Diners in certain cities have a high demographic of target customers for certain offers.
• People read these ads, it’s estimated that over 90% of patrons look at each one.
• Low barrier to entry, anyone can have an ad up in running with no experience.

Like every form of advertising, nothing is easy money, but I can tell you that if you target your region intelligently for the offer you choose to run, you have very strong odds of making a profit here.

A theme you’ll notice when looking at samples is that most advertisers are local small business, it’s rare that you will find many direct marketing companies or affiliates buying space here. Direct marketers typically have their sights set on higher volume campaigns, and affiliates quite frankly either don’t think about avenues like this, don’t know about them, or are too lazy to try them.

As a product owner I generally don’t use placemat advertising to gain new customers directly, like most other direct marketers I’m interested in larger buys for my offers, however on the affiliate side, I have a staff member who is totally dedicated to local advertising opportunities because they are phenomenal for lead generation campaigns, super cost effective to test, and virtually competition free.

The math is certainly in your favor when you do the numbers, if you’re cost is $300, and you are getting $18 a lead on a cash advance offer, you’re talking about 17 leads to cover your costs.

On a biz-op paying you $38 per 1.99 trial using the same ad spend, now you’re talking about 8 orders to cover your cost.

You’re looking at potentially thousands to tens of thousands of people actually reading your ad in many cases.

In 2009, Google announced they were going to integrate Local Search Results into the regular SERPs more frequently. And they werent kidding.

While it is far from perfect in serving true local results it is headed in the right direction. Here are some examples:

You can see the ZIP Code entry, however, if you input your ZIP code, the results will NOT all be local. This is something that they are still working on and clearing out the bugs in the system, however, it goes beyond because most of the AdWords ads displaying are from areas 200 miles away.

Thats hardly local.

Sure Google states that they will give you a broad geographical location based on your IP address and you can change your location by clicking on the Change Location link, but a 200 mile radius for local search is ridiculous.

Lets get more specific and search for just flowers:

Even though she only does wedding flowers, my wifes site is appearing #5 for the generic term flowers but more importantly, above her main competitor – which is always good.

If I search for shoes I dont get any local results, but I do for pizza, dentist, doctor, and even if I type in indian food.

What does this mean?

Well, if you are selling ANYTHING you can now get in the main search results with your local listing. In my view, this is going to be huge and makes my local blueprint even more valuable.

Today i want to talk to you guys about advertising in local online portals.

Local portals for anyone that doesn’t know are directories specifically for residents of a certain region, so if you live in say Tampa Florida for example, there’s more than likely a Tampa Florida online portal for everything from doctors offices to restaurants.

Portals are kind of a combination of the yellow pages, and a local newspaper all rolled into one and in an online format.

To date I’ve purchased ad space on over 70 portals around the country, and what’s most important is that I was able to profit off a very significant number of those deals.

If I could get the same success rate I do on local portals with all of my other advertising campaigns, my job would be a lot easier.

Unfortunately, the reality is, you’ve got to go through a lot of losing campaigns to find winning campaigns, however there are certain types of traffic targeting you can do to stack the deck in your favor.

One of those types of targeting I’ve found is local portals, many times I’m the only direct response advertiser buying traffic from them at a given time, or worst case, one of just a handful at best, so the audience isn’t being saturated with these types of offers, and the demographic, if you choose your portals correctly is extremely targeted.

So here comes the broken record, it’s all about understanding your demographic, who’s signing up for this kind of offer, and cost effectively sniping that traffic anywhere you can find it.

If you can do that, stay focused, and buy your traffic intelligently, you’re going to be successful.

Now when it comes to local portals there are a few inconveniences that you’re going to need to address:

I stated a minute ago, that one of the great advantages of local portals is that I’m often the only direct response advertiser, the reason for that is that 99% of all ad buys on these sites are typically local small businesses in the area.

Getting a good Quality Score in AdWords is always the push, right? Well, a few things could be tanking your Quality Score.

Sarah, from the Google AdWords team posted three tips and I wanted to add my commentary as well. Shes nails it by stating often the poor keywords in our accounts will cause the rest of our keywords to perform not as well. And the biggest issue are those low traffic keywords in the search network.

Start Small. The knee jerk reaction is to throw a million keywords at the wall and see what sticks. The problem with this is that it is hard to manage this many keywords. A keyword may have terrible performance, but it gets lost in the crowd and you may never notice. Its fine to use the throw and stick method, but I like to throw small batches of keywords at the wall so I can carefully monitor their performance.

: This goes along with Dan Thies Triangularation Approach that he did for AdWords last year. Throwing stuff at the wall and seeing what sticks may work for organic search with auto-created pages, but not for AdWords. Too many groups and keywords leads you down the path of I have no idea how my campaign is succeeding or failing.

Due to me been really busy I will be after another admin poster Sooner rather than later.. The right person will be paid later on down the road, ALOT of people has been following me since I sold my other blackhat site and requested for weeks now since I made this site active again about starting up vip access and creating forums ect..

This will be coming along soon too, The Admin will get full access to the blog and Forums when they will be created and get a % of income from VIP signups. Also free web hosting if needed.

Leave a message below to apply:

Key Aspects I need:

Must know all aspects of seo & a good knowledge of blackhat industry

Must be able to create a good informative artice a day ( Not ripped )

Must be active

Advantagous – If you are able to create your own seo software, or scripts

Please accept my apology now If I say “No” I do need a good Admin within the seo industry, the blog is getting on average 500 hits per day and since I have relaunched the site within the past month its just getting better and better.

Dont be shy to put your comments below

My past experience has taught me that to gain traffic to your website is tedious work, I own alot of website, most are now on auto Pilot however getting them to have reputable traffic is hard work.

The Website:

Firstly pick a niche, and be the best at it, make sure the website is fully seo compatible, thats the main step, as spiders & Crawlers search your site for new info.. its no good if they cannot spider your site correctly.

Make sure you get your keywords in order, meta tags, titles, this is all major contributions to getting traffic via search engines. Try IBP , Internet business promoter, I use 9.2 the stable cracked version, it does an analysis of your website and compares against your competitors.

Pick an eye catching template, no too many flash objects too.. I sold a site ages ago.. that i did not use an seo for seobh.co.uk.. if you saw it then it has 21,000 members and did well, not the admin killed it with all his hostgator offers and basically killed the site off so beware dont over do it.

BackLinks:

Get backlinks, theres various ways, senuke, xrumer, prstorm they are all blackhat but hey.. if you want them fast use it. People say to me about been sandboxed.. I personally dont believe in it. I have had sites since the eighties and never been sandboxed, personally I think its bull, but we all have out own opinions.

Speak to people within your niche, ask them politely for 2 way backlinks, if they havent thier head up thier arse normally they do. But we arent all perfect.

Another way is using the hidden backlink method:

[code]<a href=http://www.yoursiteetc.com>:)</a>[/code]

More info how this is done is on the forums..

Submission services:

Get your site submitted. I use IBP , internet business promoter again, it can submit your website to 2500 search engines. But dont do it too often, every 4-6 weeks is ample enough.

Also try sites like, www.submitwebsite.info great to get your site out-there

Get Indexed – I have just recently created an indexing and backlink tool.. this will enable your new site to get indexed more quicker and get backlinks on HIGH PR sites at the same time.

This can be found here:

http://www.seoblackhat.co.uk/2009/11/08/new-backlink-tool-ceeated-version-2/

General:

In general theres ALOT of ways to get traffic, you can also use RSS Submit tools, theres alot out there, RSS FEEDS & Plugins, which can put your website on auto to 50 website feeds..

More ways are discussed within the forums, so dont be shy and join in.